Strengthening Germany's role in the global knowledge society
Both by European and by international standards, Germany boasts an excellent position in the fields of science, research and development. German companies are leaders in the development of innovative products, and "Made in Germany" is regarded as a seal of quality throughout the world. In our globalized world, scientific and technological progress are no longer achieved in isolation within individual countries, but depend on cooperation and the exchange of ideas with leading experts from across the world. That is why the Federal Cabinet has adopted a strategy for the internationalization of science and research.
On 20 February 2008, the Federal Cabinet adopted the Federal Government's Strategy for the Internationalization of Science and Research under the title Strengthening Germany's role in the global knowledge society. With this strategy, the Federal Government supports the internationalization of science and research in order to achieve four aims:
- Strengthening research cooperation: German researchers must cooperate even more closely with the world's best scientists, and Germany must become an attractive destination for leading scientists and students from across the world.
- Opening up innovation potential: German companies must establish and intensify collaborations with leading and emerging high technology locations and research centres across the world.
- Strengthening cooperation with developing countries: The aim is to improve the coordination of scientific and technological cooperation as well as development cooperation in order to strengthen education and research in developing countries and improve scientific cooperation with emerging scientific and economic centres.
- Taking on international responsibility and meeting global challenges: Germany wants to use its research and innovation potential to help solve global problems in the areas of climate protection, resources, health, security and migration, with the aim of promoting and implementing its political goals in a credible manner.
To this end, measures to improve the mobility of scientific staff, strengthen international cooperation in research programmes, and establish an international research agenda are being implemented. They are accompanied by a coordinated presentation of the German science landscape abroad, information about German science and industry, and targeted advertising to present Germany as an excellent place for study, research and innovation.
A strong research community is characterized by its global competitiveness and international attractiveness. The Federal Government is supporting Germany's international position and the establishment of strategic partnerships with institutions abroad through a campaign for innovation and research in Germany launched in 2006. Communication activities and events to raise awareness of innovation and research in Germany are being conducted worldwide under the umbrella of the "Research in Germany" initiative.
As of 2012, the Federal Ministry of Education and Research is presenting a new priority initiative under the motto "Research in Germany - Land of Ideas" as part of its campaign to promote Germany as a key location for innovation in Russia. The Russian Federation is a strategically important partner for Germany in the areas of education, research and innovation. Starting at the premiere of the Open Innovations Expo in Moscow, the four selected campaign networks will be highlighting what Germany has to offer in the area of innovation, for example in the fields of sustainable building, bioenergy or biophotonics.
Germany and India can look back on a long and fruitful cooperation in the field of science and technology. Today, the German Federal Ministry of Education and Research (BMBF) supports the Indo-German collaboration through its initiative "India and Germany - Strategic Partners for Innovation". For more information on cooperative research, academic exchange and cultural exchange between the two nations, please visit the website research-in-germany.de.
Germany's environmental technologies industry is expected to reach a higher sales volume than automotive or mechanical engineering by 2020. This makes it a promising growth market, and Germany aims to develop the global market in this area. A targeted advertising campaign for this innovative field is expected to contribute to achieving this aim.
Nanotechnology is internationally seen as one of the most important and promising technologies. Germany has great R&D capabilities in this field. The aim is to use research marketing instruments to raise awareness of this expertise at an international level.